Happy DNA Day! Today (25 April) is the anniversary of the publication of articles theorizing the helical structure of DNA. Ancestry is celebrating with a 20% sale on its DNA kit. (Thomas MacEntee has put together a list.) Normally priced $99, Ancestry is offering the kit for $79 (plus taxes and shipping) through 26 April 2017 at 11:59pm Eastern Time. While I sometimes see a $89 sale price, I don’t recall seeing the $79 price since DNA Day last year. After Thanksgiving the past couple years they have offered the kit for $69. It seems likely they will do the same this year. At RootsTech this year they were trying to overshadow the announcement of kits from other vendors by selling AncestryDNA for $49 (with no shipping since you purchased in-person). I don’t know that you will ever see that happen again.
Bottom line, if you aren’t willing to wait until after Thanksgiving, today’s the day to order AncestryDNA for $79.
To see what scientists, teachers, and students are doing to commemorate DNA Day, visit the National Genome Research Institute website.
Click here to order AncestryDNA for $79.